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The Big Ideas forum is now closed, but the feedback we heard has been combined and refined into a preferred alternative described in the Draft Vision Concept, available for public review NOW (until June 15, 2025).
The Big Ideas forum is now closed, but the feedback we heard has been combined and refined into a preferred alternative described in the Draft Vision Concept, available for public review NOW (until June 15, 2025).
Informed by the opportunities and challenges identified in the Opportunities Lookbook (English/Spanish) and driven by the Community Vision Statement & Guiding Principles, eight BIG IDEAS were generated to prompt discussion about what the future of Downtown Shoreline could (and should) look like.
BIG IDEAS were intended to provide a starting point for discussion during summer 2024 community events and a snapshot of possibilities for the future of the Downtown Shoreline in 2075 and beyond.
Each of these BIG IDEAS illustrates the guiding principles and addresses the overarching themes differently, between June 2024 and January 2025, the City hosted an online forum to collect input from the community about what challenges each would create and what opportunities each might afford.
This online forum is now closed but remains available to view.
These BIG IDEAS have been combined and refined into a preferred alternative that reflects community feedback and stakeholder input and addresses technical issues identified during the discovery phase. The preferred alternative is described in the Draft Vision Concept, available for public review NOW (unil June 15, 2025).
To organize the BIG IDEAS, they were been roughly divided into three geographies within Downtown Shoreline: East, West, and Central.
Click on each geography to see the BIG IDEAS, then click on a BIG IDEA to learn more and share your thoughts. Input gathered through this online forum, along with the feedback received during the community design charrette held June 13-20, will influence the development of a preferred scenario (or scenarios) that will be evaluated for feasibility and shared with the community prior to presenting a vision plan to Planning Commission and City Council.
This area includes Rainbow Harbor, The Pike, and Shoreline. In some cases the BIG IDEAS generated for this area spill over into the eastern and western portions of the district. BIG IDEAS for this area may be refined, combined with each other and combined with BIG IDEAS for the other districts.
All of the BIG IDEAS reflect the following opportunities and assumptions:
Click on a BIG IDEA below to learn more and share your thoughts!
What if we create a destination loop with more to do and see in the waterfront?
What if we reconfigured Rainbow Harbor as a grander destination waterfront?
What if we transform the waterfront to have a continuous green edge?
The Eastern Area includes the Convention Center, the Arena, the parking area next to the Convention Center (the Elephant Lot), the Marina, and Marina Green. In some cases the BIG IDEAS generated for this area spill over into the central portions of the district. BIG IDEAS for this area may be refined, combined with each other and combined with BIG IDEAS for the other districts.
All of the BIG IDEAS reflect the following opportunities and assumptions:
Click on a BIG IDEA below to learn more and share your thoughts!
What if we transform the Elephant Lot into a creative innovation district?
What if we create a new waterfront convention center and redevelopment along Pine Avenue?
What if we expand Rainbow Lagoon to bring water closer to Downtown again?
The Western Area includes Catalina Landing, the CSU chancellor's office, the marine reserve, and the existing RV Park. In some cases the BIG IDEAS generated for this area spill over into the central portions of the district. BIG IDEAS for this area may be refined, combined with each other and combined with BIG IDEAS for the other districts.
All of the BIG IDEAS reflect the following opportunities and assumptions:
Click on a BIG IDEA below to learn more and share your thoughts!
What if we better connect the western waterfront by building a deck that spans over Shoreline Drive?
What if we extended West Village down to the water?
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